EVEDA Founder and CEO Zack Baala and Thomas Qureshi, EVEDA's Chief Operating Officer, will lead the EVEDA team at MEDICA 2026, one of the world's leading medical trade fairs, at Messe Düsseldorf from 16 to 19 November. You will find them at the Australian Pavilion, Hall 16, Stand 16F53.
They are travelling to meet distributors, pharmacy groups, clinic operators, wellness networks and teams delivering workplace and community care: organisations that know their customers and want to build a useful health service around them.
"If you are a distributor, healthcare provider or service network, I would like to hear about your market and the people you serve," Mr Baala said.
Starting with the service, not the product
The EVEDA team's approach starts with a practical question: what service would make a useful difference for your customers? A pharmacy network may want to extend what it offers. A clinic may want to support its workflow. A workplace or community programme may want to bring care closer to the people it serves. Each setting has different needs, and the service should reflect them.
The platform behind the conversation
EVEDA brings together HubX, clinical software and Health Passport in an integrated diagnostic platform. HubX supports testing at the point of care. The clinical software connects the work around the visit, and Health Passport gives people access to their results and health history.
"The result is one part of a wider process," Mr Baala said. "Someone needs to review it, decide what happens next and keep the person involved. Our discussion at MEDICA is about how that process could work within your organisation, with practitioners responsible for clinical decisions."
What to bring to the stand
Visitors are invited to bring their customer group, their current workflow and the service they want to build. Mr Baala, Mr Qureshi and the team can discuss applications, practitioner arrangements, training and the requirements of each market. No finished business plan is needed to start a useful conversation.
Book a time to meet
Meetings with Zack Baala and Thomas Qureshi can be booked before or during the fair. Email sales@eveda.com.au with your organisation, market and preferred day, message EVEDA on LinkedIn, or request a meeting online.
Before you visit, watch EVEDA's two-minute film, available in English and German.
- Watch the film: https://sales-ai.eveda.com.au/medica/watch/
- Request a meeting: https://sales-ai.eveda.com.au/medica
Team Australia at MEDICA
EVEDA is exhibiting with Team Australia at MEDICA 2026, as part of the Australian delegation led by Austrade in partnership with the Medical Technology Association of Australia (MTAA).
Team Australia's presence is supported by the Accessing New Markets Initiative (ANMI), in collaboration with Trade Diversification Network member MTAA.
About EVEDA
EVEDA is an Australian health technology company founded by Zack Baala. Its platform brings together HubX, clinical software and Health Passport, connecting testing, practitioner review and patient access in one service.